variant logos for business verticals ,
sub-brands, and events
sub-brands, and events
Client: Comic Relief US
Purpose Perspectives
The Goal:
This new logo lockup design represents a Zoom-based web series by the Comic Relief Organization. The series features individuals from diverse charity and fundraising backgrounds, engaging in conversations to showcase their unique efforts in reaching common goals. The overarching mission is to support children both nationally and globally.
Innovation & Growth Fund
The Goal:
This logo lockup was tasked with introducing a new nationwide fund dedicated to generating support for math and computer sciences in youth schools and special programs. The goal was to create a logo with a friendly, approachable font that strikes a balance—avoiding being too childish—while visually incorporating elements of learning to clearly convey the brand's educational mission.
The power of Positivity: Webcast series
The Goal:
This Power of Positivity logo is for a special Apple TV-sponsored web series featuring talks with stars from two of Apple TV's top series. The clean and simple design, incorporating the Comic Relief logo, is a clear extension of the brand. It aims to be straightforward and approachable, steering clear of gimmicks, with a subtly bright orange to add liveliness to Comic Relief's corporate color scheme.
RED NOSE DAY: SEASON OF GIVING
The Goal:
The Season of Giving is an annual initiative by the Red Nose Day US organization. It aims to gift children facing hardships or various afflictions. This event branding involved incorporating a horizontal version of the Red Nose Day logo into a bold yet friendly lockup that emphasizes GIVING, with complementary iconography conveying the purpose of the events.